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airshoe280
Wysłany: Pią 11:19, 29 Paź 2010
Temat postu: industry progress and market competition
Looking at economic development, industry progress and market competition, China and the United States has entered the cosmetics industry to gradually mature and become more rational phase, Beauty industry practitioners to be from the business management, personal training, personal aspects of the overall quality of continuous learning and improvement. Beauty salon as a carrier and the output of the main economies will toward science and technology, standardization, scale,
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, international, characteristics of the direction. Xinhua reported that China's economy is becoming the Beauty of real estate, automotive, telecommunications, tourism,
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, residents in China after the \Chinese professional beauty market in the past two or three years, the rapid expansion of total sales to more than 15% of the proportion increases every year, and has greatly exceeded the proportion of the trend. The face of a huge market and fierce competition, the U.S. cosmetics industry practitioners must grasp the future trends, introduce new business ideas and business model. maxcolor beauty research center that the cosmetics market in 2008 ten trends will appear.
consumption in the country, a few years ago the typical beauty of luxury consumer spending, at present,
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, cosmetic consumption in household spending as a share of income growth was the trend of rapid increase, which will play an important professional beauty line of development.
network marketing and other marketing model race to enter, the old customers with new customers, customer network echelon models are being replicated by rolling development, ever-growing ranks of customers, new customers solve beauty problems.
with the fine chemical, biological science, materials science, and science in the skin cells deep in the application of medical, beauty industry is the depth and breadth from the rapid progress in two areas, and will be a hot industry applications . According to Beijing, Shanghai,
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, Guangzhou, Chengdu, Wuhan and other major cities in the current consumption of 5 hot, SPA, low Wenguang Bo thin, stone massage, detoxification, yoga, foot, nail and other projects much consumers.
the domestic cosmetics market continues to mature, not a single marketing model has been able to adapt to this change, the industry needs a set of transactions, exhibitions, marketing, planning, publicity, culture, the release of new technologies, technology transfer and fashion publishing as one of the three-dimensional model. So, Beauty professional market hand in hand. Bo is the United States and Guangzhou Beauty wholesale upgrading of the typical representative.
Guangdong Province, China cosmetics accounted for 70% of trading volume, is the world's major regional production and marketing cosmetics, cosmetics in Guangdong and 50% of transactions in Guangzhou. But despite the huge volume of transactions, but the country is still a lack of Guangzhou and even large,
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, high-end beauty salons cosmetics trading center. The emergence of the United States Bo,
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, to fill the market gap, not only for businesses to provide a high quality and wide stage, but also for beauty make-up industry development in China provides a new distribution model. U.S. Bo is a low volume rate of commercial projects, which have changed their beauty products wholesale market is small, low-grade crude image of an open type of comprehensive commercial property image appears. An area of 40,000 square meters, is the largest in Guangdong professional beauty salons cosmetics markets, the market will be divided into exhibition areas, trading, e-commerce areas, conference rooms, information consultation center, training school areas, storage areas, etc. a variety of functional areas, including the exhibition area alone,
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, an area of 700 square meters, is a very high level of professional cosmetics market.
2008, the cosmetics industry will enter a market more rational, more diverse era of marketing, while the beauty business is forced to market a variety of factors changes, and tends to reinforce the Terminal Services session to provide educational services to promote product sales direct marketing model will be the addition of another outside the flow pattern. All regions of the country by market survey feedback that: beauty salons and agents terminal is currently the greatest shortages of management training. If the upstream firm can not provide these services,
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, even in the distribution policy to not use too many articles! The training investment is not a quick walkthrough of the training, nor is it superficial type of service training. Beauty industry training is an important system of marketing, one must attach great importance. Predictable, systematic training and education will be the 2008 trend of the U.S. cosmetics industry marketing in the main event!
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